Home Improvement

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Home Improvement

One thing we’ve learned over the years is that regardless of whether or not the real estate market is booming or if it’s in crisis, the focus on improving one’s home never wavers.  But for marketers that question has always been, how do we tap into it? All too often we see simple zip selections made without digging deeper into hitting the right consumer at the right time.  And with the right mailing list strategy contractors, hardware and supply stores, landscapers/garden centers, home goods and other businesses can target the right consumer.

Top List Selects and Segments

  • New Movers and New Homeowners (weekly hotlines available to be in their mailbox first!)
  • Pre-Movers (target consumers actively selling their homes and help them to sell it quicker)
  • Home by Square Footage
  • Age of Home
  • Home Market Value
  • Permit Data (reach homeowners that have active permits for construction projects at their home.  Pools, solar, multiple permits, roofing , plumbing, electrical and other permit types all targeted by date. This is unique to List Solutions!)
  • Lot Size and Acreage
  • Type of Heating
  • Presence of a Pool
  • Presence of Children
  • Home Improvement Magazine Subscribers (This Old House, Family Handyman, Old House Journal,  Do It Yourself Magazine, Fine Homebuilding, Wood Magazine and others
  • Home Improvement Seekers
  • Plan to Do a Home Improvement in the Next 6 Months
  • Modeling (Let the List Solutions team create custom modeling applications to find qualified prospects that look like your current customers)

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